Rathin Sinha

Rathin specializes in the strategy and execution of on-line business models, and in the development of innovative internet strategies to drive customer acquisition, retention and sales for all businesses.

Product Strategy

Product Definition and Portfolio Optimization

Customer Segmentation and Market Sizing

Pricing Strategy and Revenue Stream Optimization

Sales, Marketing, and Operations Planning

Web Strategy

Web Architecture: e-Commerce, e-Fulfillment

User Experience Design,Work-flow Optimization

Technology Selection and Web Project Management

Web Analysis and Data Driven Design Principles

Marketing Strategy

Search, Display, Social, e-Mail Marketing Planning

Brand Development and Media Execution Planning

Customer Contact and Communication Strategy

Integration (Web/Print/Tele) for Lead Generation

Sales Strategy

Sales Model Design and Account Segmentation

Process Design, Salesforce Sizing, Coverage Plan

Sales Compensation and Quota Development

Sales Material Development and Sales Training

Corporate Strategy

Business Plan and Investor Pitch Development

Business Analysis and Due-Diligence Services

Financial Modeling and Pro-forma Development

Valuation Analysis and Deal Structure Negotiation

Operations Strategy

Strategic Sourcing and Purchased Cost Reduction

Expense Data Analysis and Category Identification

Business Process Re-engineering and Optimization

Supply Chain Strategy and Optimization